Writer | Blogger | Content Creator
Louisa Simmonds
Is your business struggling to generate leads?
If not, have you considered the services of a content writer, someone who understands the complexities of digital and inbound marketing and specialises in writing compelling content?
“A content writer is someone who specialises in producing relevant, engaging written content for websites.” Copify
Is your content connecting with your audience?
If you are serious about growth, you must know if the content you produce is connecting with your customers, and making it easier for them to find you.
High-quality content improves your chances. Furthermore, Google loves it and it will thank you for it by ranking your website higher, thereby increasing your lead generation rates.
“Technology is best when it brings people together.” Matt Mullenweg
Customers are busy people who may be struggling to manage the many different strands of their lives. They depend on technology to function. This is why phones, computers and social media channels are proving the most effective way to connect and interact with them.
Email marketing (one of the highest returns on investment), social media, and a quality business website create, build, and sustain that vital connection with customers. And blog posts, according to a recent study, are the most prevalent content type in the top 10 positions of Google Search.
Will a blog help my business?
“At its most basic, blogs can help you develop an online presence, prove yourself an expert in an industry, and attract more quality leads to all pages of your site.” Hubspot
A well-crafted post not only provides your customers with your latest news and views about trends in your industry, but it also provides a forum to share testimonials, new products and launches.
“B2B marketers who use blogs receive 67% more leads than those who do not, and blogs have been rated the 5th most trusted source for accurate online information.” Hubspot
As a specialist in content for media outlets and the agencies/industries listed below, I know what a difference quality content with targeted SEO make. It keeps customers engaged in their buyer’s journey and makes a noticeable difference in ranking and traffic results.
Google loves good content
“Google will provide more weight to sources it deems authoritative. That means you must do all you can to become an authoritative source by enriching your site with helpful, informative content and promoting that content to earn social signals and backlinks.” Hubspot
So what are you waiting for? Let’s work together to create content that inspires, resonates, and connects.
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Louisa Simmonds 